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    Our Story & Purpose

    Over a Decade of Trail Stewardship

    What began as a small group chasing single-track through the Upstate has grown into a premier race series, full-service event management for 175+ races, and over $500K annual giving to local nonprofits.

    13+Years Managing Events
    175+Races Supported
    43K+Marketing Database
    ~$1MReturned to Nonprofits

    The trail keeps going.

    13+ years in, we're still doing what we started out to do — getting people onto the trails, holding up the races around us through Upstate Event Management, and putting our community's miles to work for 30+ local charities through The Giving Series.

    See Our RacesExplore The Giving SeriesUpstate Event Management
    1

    The Early Miles

    Bringing people to their starting line...within their journey

    It started with a simple idea: the trails around the Upstate deserved a race series, and the community deserved a reason to get out on them. Upstate Race Series grew out of those roots, one course marking, one finish line, one small race at a time.

    What we built has become an annual tradition. Today, our races are still where a lot of runners cross their first trail finish line and where seasoned athletes chase their first ultra. That's the part of the story we're proudest of — we didn't just create races, we created starting points.

    2

    Beyond Our Own Start Line

    Supporting the races around us through Upstate Event Management

    As our own series grew, other race directors across the Upstate started asking for help — with registration, with marketing, with live timing, and the hundred small logistics that make a race day actually work. We said yes, and that grew into Upstate Event Management.

    Today, we bring full-service race day staffing, timing services, registration management, and access to our 43,000+ runner marketing database to over 175+ supported events. Whether an organization is hosting its first 5K or managing a multi-event series, we make sure participants cross the finish line with an unforgettable experience.

    3

    Running For Something Bigger

    Turning miles into local impact through The Giving Series

    The furthest we've come is also the most personal: our Giving Series connects 30 events in our series with 30 local nonprofit partners across Upstate South Carolina.

    Race entry proceeds and direct donations go straight to local charities — including the *Julie Valentine Center, Prisma Patient Fund, March of Dimes, Big Brothers Big Sisters, Meals on Wheels*, and more. Last year alone, our events generated over $500,000 for local non-profits, and we are actively closing in on our $1 Million goal returned to the community.

    The Giving Series Impact

    30 Races. 30 Nonprofit Partners. $1 Million Mission.

    Every race entry in the Giving Series directly funds local charities working on the frontlines in Upstate South Carolina.

    Julie Valentine Center

    Supported by Run2Overcome

    Prisma Patient Fund

    Supported by Transplant Trot

    March of Dimes

    Supported by MFB Run for Babies

    Big Brothers Big Sisters

    Supported by Run for Kids Sake

    Operation Active Kids

    Supported by Electric City Gobbler 5K

    Greenville County Animal Shelter

    Supported by Tails Trails 5K

    The Parenting Place

    Supported by Child Abuse Prevention Run

    Meals on Wheels

    Supported by Pickens County Glow Run

    Children's Cancer of the Carolinas

    Supported by Strut for Childhood Cancer

    Helix Genetic Center

    Supported by Race the Helix Greenville

    Just Say Something

    Supported by Red Ribbon 5K

    Race for Your Place

    Supported by The Race for a Place 5K

    Visit The Giving Series Site
    Race Director Resources

    Free Planning Guide by Upstate Event Management

    Whether you are putting on your first 5K or managing a multi-event series, this complete resource breaks down what it takes to organize a successful race.

    The Complete Race Director's Guide

    Everything you need to plan a seamless race — the starting guide, onboarding steps, and full services & pricing breakdown, all in one downloadable PDF.

    Download PDF Guide
    Explore Upstate Event Management Services
    Matt Hammersmith and family

    A Family of Finishers

    For more than 13 years, Matt Hammersmith and his family have been hosting races across the Upstate. While Matt handles much of the behind-the-scenes work, race day is truly a family effort. Together, they're the first boots on the ground—covering every mile, checking every turn, and ensuring the course leads runners safely to the finish line. When you register for an Upstate Race Series event, you're joining something built and cared for by a local running family.